Coca-Cola launched a new drink flavoured water drink with Goulburn Valley in the summer of 2011 in Australia. I designed the 3 characters to represent the new brand and the 3 new flavours, berry, lemon and blood orange/passionfruit.

Working with the creative agency Host, we made a 30 second and 15 second TVC, which is now showing on televisions and cinemas all around Australia. I animated all the black and white line 2D animation featured in the TVC's whilst all the 3D was made by the talented post production team at Heckler. All made possible by the wonderful, encouraging Drawing Book Studio, enabling me to work from my Bristol home and conference skype with the other side of the world over the 7 months the whole campaign took.

 

The final products!

Quencher pack shot

 

You can watch the 30 second advert here!

 

Some examples of the initial sketches

Lemon1st

lemon2nd

lemons1

lemons2

 

The final illustrations up close!

final lemon

final_berry

fianl passionfruit

Some shots I animated that were cut from the final TVC because it was too long

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